Brain Thirst Presskit

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‘Brain Thirst’ is First of Its Kind Combined Mobile Game and Marketing Tool;
From Private Island® Entertainment/Marketplay Interactive JV

OCTOBER 10, 2014 – ASTORIA, NY – New York-based Party Island® Entertainment LLC/Markeplay Interactive Joint Venture to releases its first mobile game, called “Brain Thirst,” this month, just in time for Halloween.

The free zombie game will be available through iTunes and Google Play. The game will work on the Apple iPhone and Android operating system.

The game’s app content includes Private Island® Entertainment LLC virtual merchandise with links to real products in Private Island’s mobile shopping store where the player can buy real products depicted in the game.


According to Private Island® Entertainment LLC CEO Jonathan Glatt, the 33-year-old entrepreneurial president and chief executive officer of Private Island® Entertainment LLC (http://www.privateislandparty.com), “the game is a fun and unique way, to make people aware of our exciting product selection.”

Continuing, he explained that “Brain Thirst” is a free action-packed arcade-like app designed to provide hours of fun for mobile action gamers.’
Designed as casual entertainment for gamers of all ages, “Brain Thirst” establishes the player as a zombie seek to quench its thirst for body parts, candy and brains while repelling enemies.
The game has two modes of play: “Adventure” and “Survival.” The five levels of the game include: Graveyard (Level 1), Bridge (Level 2), Castle (Level 3), Insane Asylum (Level 4, and Pumpkin (Level 5). Subsequent releases will expand the game up to 100 levels.

The free game was based on the traditional Halloween game, “Bobbing for Apples.” In that vein, the goal of the game is to satisfy the zombie’s “Brain Thirst,” by dunking for brains and other goodies while repelling attaching enemies.  A player must survive three waves of attaching enemies in each level in order to move on to the next level and unlock costumes for your zombie by collecting the virtual prizes.

The goal is to win as many virtual prizes as possible for your zombie.  All of a player’s virtual prizes are saved in a “collection screen,” from which the player can view real product from Private Island and purchase it, using their mobile phone, through the Private Island mobile store.

The new zombie game will operate on Apple iPhone and Android operating systems.



About Private Island® Entertainment LLC

Private Island® Entertainment, LLC is a New York-based party supply company, founded 2009 by Jonathan Glatt. The company provides costumes, accessories, and supplies for theme-based parties and events. For more information about Private Island Entertainment, LLC, visithttp://www.privateislandparty.com. For additional information or for media inquiries, please email dstawar@privateislandparty.com

About Jonathan Glatt
Jonathan Glatt, 33, is the entrepreneurial president and chief executive officer of Private Island® Entertainment LLC. The ex-Marine started his business as an outgrowth of his buying and selling belts, T-shirts and other consumables on eBay and Amazon.  Private Island entertainment® LLC operates www.privateislandparty.com, an on-line wholesaler and retailer of party supplies, costumes, costume accessories, novelties, and more. Launched in 2008, the company, which manufactures over 3,000 party products in Asia, distributes party products throughout the U.S. Glatt holds a Bachelor of Arts degree in Communications –film and video from Marymount Manhattan College. He also holds an AA degree in Social Sciences and Film from Rockland Community College.  Glatt is always giving back to the community because it is the communities who help grow his business – a business that has become “America’s premier online-only party supply source™.” Some of these include donations to children of two Astoria, NY-based charities for a 2014 Easter Party; merchandise to children of Dr. Martin Luther King Jr. Charter School for Science and Technology located in New Orleans’ Lower Ninth Ward to help make Mardi Gras more festive for them; a donation of masquerade accessories and other items to a young professionals’ fundraiser; and an attempt to break a “Googly-Eyes” wearer record for “The Guinness World Records” to raise money for a Los Angeles children’s charity. 

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